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Compare Farmer's Auto Insurance Vs GEICO Auto Insurance

September 04, 2014

Farmers and GEICO are two auto insurance heavy heavyweights, having aggressively grown their policyholders and relative workforces over the past several decades. But if all your car insurance comparisons bring you down to these two providers, how do you make a decision between them? This guide is a great place to start – or finish.

Why Compare Farmers vs. GEICO?

You want the best auto insurance rate; that’s why you’re here, right? But it’s not all about the rate. It’s also about finding the right service levels, discounts and other features. By doing a little homework and not simply relying on a company’s own words, you’ll ensure you have the objective facts and information you need to decide between Farmers and GEICO – or whichever other auto insurance companies you’re vetting.

About Farmers Auto Insurance

With a name like Farmers Insurance, you might have expected this auto insurance company to claim Mid-Western roots. But Farmers was founded in 1928 in Los Angeles. Originally conceived as Farmers Automobile Inter-Insurance Exchange, the company has grown into one of the world’s largest insurers of cars, homes and small businesses. Farmers serves more than 20 million policies with a workforce comprising 50,000 agents and 22,000 employees. Today, Farmers exists as a subsidiary of Zurich Financial Services.

Advantages of Farmers Auto Insurance

Offering 24/4 customer service and up to a 25-percent discount for policyholders who bundle auto, home and life insurance, Farmers is forward thinking when it comes to customer service. The company doesn’t just save you green, but runs green too, as it offers paperless policies and billing. Fans of Kasey Kahne and his No. 4 Chevy Impala have one more reason to root for Farmers as the company serves as the sponsor for the car.

Farmers’ Top Auto Insurance Discounts

While Farmers offers competitive rates and great customer service, don’t forget the discounts, too. Here are a few of the auto insurer’s more popular discounts:

  • Alternative Fuel Vehicle Discount – Applicable for hybrid vehicles
  • Multi-Car and Multi-Policy – Save when you bundle renters, motorcycle, life and other policies
  • Good Student Discount – Student under 25 who maintain a B average get to save on insurance
  • Safe Driver Discount – Keep a clean record and pay a cheaper rate
  • Business / Professional Group Discount – For doctors, RNs, firefighters, teachers and more

About GEICO Auto Insurance

When Berkshire Hathaway billionaire owner Warren Buffett acquired GEICO in 1996, he was able to quickly grow the company into what today ranks as the No. 2 auto insurer in the country. With some help from a few iconic ad campaigns, backed by a $1 billion annual advertising budget, GEICO has been transformed from Government Employees Insurance Company, founded in 1936 by Leo and Lillian Goodwin, into one of the most successful and recognizable car insurance companies in the world.

Advantages of GEICO Auto Insurance

Size matters when it comes to car insurance companies. It’s allowed GEICO to build one of the industry’s top customer service models and still focus on helping the company’s first customers: military personnel and government workers. GEICO has grown through the years to now offer a more comprehensive line of financial and insurance products, including flood insurance, identity theft insurance, as well as many other products that can be bundled together for a discount.

GEICO’s Top Auto Insurance Discounts

GEICO’s discounts are lauded for their savings and diversity. All drivers considering GEICO as their next auto insurer should carefully check out these discounts, which include:

  • Vehicle Equipment Discount –Covered features include driver-side airbags (25% discount) and full-front seat air bags (40% discount)
  • Driving History Discount: Save up to 26% for having a five-year accident-free record
  • Good Student Discount: Up to 15% discount with a ‘B’ average or better
  • Military and Emergency Deployment Discount: Save 15 to 25% if you’re active duty, retired, a member of the National Guard or Reserves, or have experienced an emergency deployment.

Farmers vs. GEICO: Which One Works for You?

Did you find everything you need to make a decision? Just remember that by taking a holistic view of all that these auto insurance providers have to offer, you’re in the best spot to make a smart decision about car insurance moving forward.

Ready to Compare Car Insurance?

You did it. You completed your homework and are ready to make a decision. That said, it never hurts to compare other auto insurance rates – shoppers who compare rates online save $300 on average, according to a recent study. Well, what are you waiting for? Compare quotes today.

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