Compare com Partners with Google Compare

April 29, 2016 logo
FOR IMMEDIATE RELEASE Partners with Google Compare is working with Google Compare to provide customers with a better insurance comparison experience

RICHMOND, VA, March 23, 2015 – Following Google Compare’s official launch into the insurance market earlier this month, is pleased to announce its partnership with the new comparison site in California. The move will ensure that users in California benefit from meaningful price comparison as lends its established panel and reach to Google Compare.

“At, we focus all our efforts on making shopping for car insurance easier, more transparent and more accurate, with a view to fundamentally change the way Americans access the best possible insurance policy,” President and CEO Andrew Rose said. “This partnership will help us in achieving this goal and brings together our insurance expertise and breadth of access to the market with one of the most significant internet brands that leads the way in bringing efficient search to consumers. At, we have always said we welcome developments that accelerate this changing market dynamic and we’re delighted to partner with Google as a result,” continued Rose.

Both and Google Compare work in similar ways: users enter their information once and receive multiple, bindable quotes from several different insurance carriers. Google Compare launched earlier this month in California and have partnered with to increase the rate of quotes returned through the relationships already has in the area. has over 45 carriers signed in 48 states.

The addition of Google Compare to the comparison market signals a landmark shift in the evolution of how American consumers decide to buy car insurance. Similar to comparing airline prices and hotel costs, the insurance market is experiencing a rise in comparison shopping, led by’s innovative model. is majority owned by The Admiral Group, which owns, one of the largest comparison shopping sites in the UK.

Comparing prices through takes roughly the same time it takes to get one quote through one insurance carrier, but may result in several quotes from multiple carriers, giving the users broader and more cost-effective options. To begin comparing car insurance prices through, visit

About is a limited liability corporation headquartered in Richmond, VA, majority owned by the Admiral Group, LLC, the UK’s second largest auto insurer and a member of the FTSE 100. Currently offering car insurance comparison services for US consumers in 48 states, allows consumers to fill out a single form and get multiple quotes from trusted auto insurers. Through simple side-by-side comparison, makes finding the best available rates on car insurance easy.