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J.J. Starr is an insurance and personal finance expert who has been writing for Compare.com since 2022. Her work has been published across the web, appearing on sites such as Insurify.
Prior to writing for Compare.com, J.J. was a registered banker and life insurance consultant, holding a Series 6, FINRA, and life insurance license. She also earned a master’s degree in writing from New York University.
J.J. has a passion for helping people save money by explaining complex topics like car insurance in a way that is simple and easy to understand.
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Sara Getman is an insurance editor for Compare.com. With several years of insurance experience, Sara is passionate about helping readers better manage their money by breaking down complex topics into simple, clear, and easy-to-understand language.
Sara earned a Bachelor of Arts in Literature from Simmons University, where she served as editor-in-chief for the school’s literary and art magazine, Sidelines. She has been editing for Compare.com since 2025.
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Licensed property and casualty insurance agent
10+ years editing experience
NPN: 20461358
John Leach is a licensed insurance agent who reviews and fact-checks articles for Compare.com. John has several years of experience reviewing and editing various insurance topics, and he also holds a valid personal lines producer license from the California Department of Insurance (NPN #20461358).
Updated
At Compare.com, it’s our mission to give you the tools to find the best (and most affordable) insurance for your unique needs and budget. We strive to provide information that’s helpful, clear, and unbiased, and we believe that comparing insurance companies should never put you at risk of spam. Our editorial team — which is made up of experienced writers, editors, insurance agents, and data analysts — has spent thousands of hours researching and creating the coverage overviews, side-by-side comparisons, and detailed reviews you see across our site.
While we make money through partnerships with some of the brands we discuss in our articles, our editorial team operates 100% independently, and these partners never influence or affect the topics, reviews, ratings, or recommendations we provide. We never guarantee favorable reviews or mentions in exchange for compensation from any brands or partners, and we uphold strict editorial standards to ensure our content is always independent, truthful, and unbiased.
In This Article
Hippo Insurance is a digital insurance company and agency operating in 37 states. It built its reputation as an online-only buying experience for homeowners insurance, renters insurance, and condo insurance.
In terms of car insurance, Hippo doesn’t issue its own policies. Instead, it sells policies from partner car insurance companies by allowing customers to compare quotes. Hippo then directs customers to the partner’s website to complete the purchase.
In practice, the company doesn’t appear to provide many quotes at once, which can make it difficult to find great deals. Here’s what you need to know about Hippo Insurance.
Our Take on Hippo
Fast, simple quote process
Clean, easy-to-use website and mobile app
Free to use
Very limited quote options
Minimal insurance coverage customization
Mixed customer service reviews
Hippo Insurance performs best as a low-effort and quick way to get a single car insurance quote. Its biggest strength is speed and simplicity. You can get from the homepage to a quote in less than two minutes and with minimal input (just your basic contact information plus your vehicle make and model).
But Hippo’s role as an insurance agency is limited. With few quotes and minimal customization options, Hippo may not give you enough flexibility or price comparison to feel confident you’ve found the best deal.
Overall, it can be a helpful starting point, but it’s not the ideal place for shoppers wanting multiple options, better control over coverage, or assurance they’ve found the cheapest car insurance.
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What to Know About Hippo
Hippo Insurance is a digital insurance company and agency best known for its home insurance products. It was one of the first digital insurers to offer home insurance entirely online. Founded in 2015, Hippo focuses on providing fast online quoting to get cheap home insurance policies to consumers.
In terms of auto insurance policies, Hippo acts as an insurance agency but doesn’t write car insurance policies. Instead, it provides insurance quotes from over 70 partner companies. Its primary partner is Progressive, though partners may vary by state.
Customer reviews are somewhat limited, but those that exist mostly point to differences between the prices quoted by Hippo and the final prices offered by the partner insurers.
How to Compare Car Insurance Quotes on Hippo
Getting a car insurance quote was quick and easy with Hippo. You start by going to the car insurance landing page and entering your address.
Next, you enter your personal information.
Lastly, you enter information about your vehicle, then verify that the information is correct.
Hippo then provides you with a quote from its partner. We received a quote for Progressive insurance. You’re able to see a short overview of the coverage included in the new policy, but you’re not able to adjust your coverage options or deductibles.
From here, you can continue on to purchase coverage and verify your premium costs with the insurer. Overall, the process took less than two minutes. But the number of quotes was underwhelming and didn’t inspire confidence that we got the best rate.
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Hippo Reviews: What Real Customers are Saying
Hippo Insurance earns 2.2 out of 5 stars from customers on Trustpilot and a 1.01 out of 5 stars from the Better Business Bureau (BBB).[1] [2] The company also received a 1 star out of 5 on ConsumerAffairs.[3]
Reviews specifically addressing the company’s role as an insurance agency are scarce, with only one recent review across these sites.
The customer below highlights trouble with the price originally quoted by the agency and the actual price of the policy.
Several customers also report customer support issues, particularly around billing for canceled policies and delays in receiving refunds.
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Overall, customers note issues with communication, especially regarding claims experience, claims adjusters, policy changes, and billing. Positive reviews are even scarcer on independent sites, limited to exactly one:
The company’s website boasts many five-star reviews, but the majority of these remain vague or focused on the initial buying process.
Hippo vs. Compare.com
Hippo Insurance appears to offer fewer options than Compare.com, based on our testing. Hippo’s quoting process was shorter, with only three slides before quoting a policy.
Compare.com’s process took longer but returned more quoted pricing options, plus two options to get quotes from other insurance companies. Compare.com also returned a more competitive price at nearly half the cost of the Hippo quote.
Compare.com also has a higher Trustpilot rating and is accredited by the BBB. Overall, Compare’s process provided more quote options, though it took a few more minutes to complete.
Here’s an overview of how the two companies measure up.
Compare.com | Hippo | |
|---|---|---|
| Number of Quotes | 3 | 1 |
| Cheapest Quote | $178 | $335 |
| Trustpilot Rating | 4.6 | 2.2 |
| BBB Accreditation | Accredited | Not accredited |
| BBB Rating | A+ | None |
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Is Hippo a Spammy Site?
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Overall, no, Hippo isn’t a spammy site. The company didn’t inundate us with emails or text messages after providing a quote (though some follow-ups were received). Additionally, the company didn’t appear to sell our information to a third party, and we didn’t receive advertising emails from unknown companies following the quoting process.
The company states in its privacy policy, “Hippo Insurance Services does not share with nonaffiliates so they can market to you.”[4] That said, it does share information within its organization and affiliates or “joint marketing partners.”
That means the company can share information with another company that’s related to your business with the insurer, like the car insurance company that writes your policy.
But the company doesn’t appear to sell information to random advertisers.
Hippo FAQs
Hippo isn’t a traditional car insurance company, which can make things confusing. Here are some quick answers to the most common questions prospective policyholders ask about the company.
Is Hippo easy to use?
Yes, Hippo is easy to use. You can get an online quote quickly from one of its partnered car insurance companies. But its role as an insurance agent can make the buying process confusing.
Is Hippo a trustworthy site?
Yes, Hippo is a trustworthy site and uses solid privacy protection. It won’t sell your information to random marketers, and you can buy real car insurance policies through the company. Hippo earns an AM Best financial strength rating of A- (Excellent) as a member of Spinnaker Insurance Group.[5]
Is Hippo legit?
Yes. Hippo is a real insurance company and licensed agency operating in multiple states. It doesn’t write car insurance policies itself, but sells policies issued by partner insurance companies. Hippo home insurance is its better-known product.
Does it cost money to use Hippo?
No, Hippo doesn’t charge you to use its car insurance quoting services. Like other insurance agencies, Hippo earns commission from insurance partners if you buy a policy through its platform.
How does Hippo insurance work?
Hippo acts as an insurance agency, not an insurance company. It collects your information, generates quotes, and connects you with policies written by partner insurance companies like Progressive. Those partners will then handle the insurance claims process, coverage decisions, and policy management.
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Sources
- Trustpilot. "Hippo Insurance."
- Better Business Bureau. "Hippo Insurance."
- Consumeraffairs.com. "Hippo Homeowners Insurance Reviews: Written By Customers."
- Hippo Insurance. "Hippo Privacy Policy."
- Ambest.com. "AM Best Affirms Credit Ratings of Members of Spinnaker Insurance Group."
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)
J.J. Starr is an insurance and personal finance expert who has been writing for Compare.com since 2022. Her work has been published across the web, appearing on sites such as Insurify.
Prior to writing for Compare.com, J.J. was a registered banker and life insurance consultant, holding a Series 6, FINRA, and life insurance license. She also earned a master’s degree in writing from New York University.
J.J. has a passion for helping people save money by explaining complex topics like car insurance in a way that is simple and easy to understand.
)
)
Sara Getman is an insurance editor for Compare.com. With several years of insurance experience, Sara is passionate about helping readers better manage their money by breaking down complex topics into simple, clear, and easy-to-understand language.
Sara earned a Bachelor of Arts in Literature from Simmons University, where she served as editor-in-chief for the school’s literary and art magazine, Sidelines. She has been editing for Compare.com since 2025.
)
)
Licensed property and casualty insurance agent
10+ years editing experience
NPN: 20461358
John Leach is a licensed insurance agent who reviews and fact-checks articles for Compare.com. John has several years of experience reviewing and editing various insurance topics, and he also holds a valid personal lines producer license from the California Department of Insurance (NPN #20461358).