Farm Bureau Financial Services vs. Kemper: Which Company is the Best Fit for You?

Looking for car insurance and wondering if Farm Bureau Financial Services or Kemper is the right company for you? If so, you're probably wondering which carrier has the cheapest prices or the biggest discounts. Luckily, we've done the heavy lifting for you and compared the two companies to help you find the best deal on your next auto insurance policy.
Newly insured car driving down the road
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Quick Facts

  • Looking at the national averages for insurance, Farm Bureau Financial Services offers significantly less expensive rates than Kemper
  • Farm Bureau Financial Services tends to be a much cheaper option for residents of rural areas
  • Kemper offers more discounts than Farm Bureau Financial Services


Farm Bureau Financial Services vs. Kemper: Which Company has the Cheapest Car Insurance?

So, you're considering switching your auto insurance. With so many ads from all sorts of companies offering large discounts, you're probably wondering exactly how much you might be able to save.

You've maybe even narrowed it down to Farm Bureau Financial Services or Kemper as potential options, but which one will offer you more affordable premiums?

Farm Bureau Financial Services Kemper
$170$235

As you can see, Farm Bureau Financial Services is quite a bit cheaper than Kemper, with rates averaging $170 per month compared to $235 with Kemper when looking at the national average rates for auto insurance.

However, Farm Bureau Financial Services may not be the most affordable or best option for each driver out there. Insurance companies use all sorts of complex algorithms to calculate prices, so depending on how good your credit score is or how clean your driving record is (among a lot of other factors), you could see wildly different premiums from the ones above.

Luckily, we've broken down average prices from both Farm Bureau Financial Services and Kemper by several different rate factors, so read on to find out which company is the best for you.

Farm Bureau Financial Services or Kemper: Average Car Insurance Rates by State

State Farm Bureau Financial Services Kemper
NM$178$174
SD$297$165
UT$148$164

Farm Bureau Financial Services and Kemper only compete against each other in three states, with Kemper offering less expensive rates to the average driver in all of them. If you live in Utah, Farm Bureau Financial Services is the more affordable of the two carriers when looking at the overall average premiums. Kemper is the cheaper option in New Mexico and South Dakota.

That being said, there's a lot more that goes into your car insurance bill than just where you live. Read on to learn more.


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Which is the Best Company For Young Drivers?

Farm Bureau Financial Services Kemper
18-year-old drivers$333$490
25-year-old drivers$154$213

You might already know that teen drivers usually pay a lot more for auto insurance than any group out there on the road. That's because young, inexperienced drivers are statistically much more likely to get into accidents since they have less experience on the roads.

Even so, that doesn't mean that teen drivers have to just accept sky-high car insurance prices. Just look at the table above -- where 18-year-old drivers who have Farm Bureau Financial Services for their insurance pay more than $150 less than those who use Kemper.

That being said, with both companies, you'll see your premiums lower significantly by the time drivers turn 25. For example, average rates for Farm Bureau Financial Services policyholders decrease nearly 55% and Kemper's premiums reduce over 55% over that time.

Which is the Best Company for Retired Drivers?

Farm Bureau Financial Services Kemper
65+-year-old drivers$127$179

When it comes to car insurance, patience and experience pay off, with drivers around retirement age paying some of the lowest rates you'll ever find.

When looking at Farm Bureau Financial Services and Kemper specifically, which carrier is best for retired drivers? Farm Bureau Financial Services gets the edge, with prices for drivers 65 and older $52 more affordable than the national average for Kemper.

Which is the Best Company for Married Drivers?

Farm Bureau Financial Services Kemper
Single$194$272
Married$139$185

Did you know that insurance rates are generally cheaper for married couples than they are for single policyholders? That's normally because married drivers tend to own and insure multiple cars, which can often earn you a discount.

When it comes to relationship status, Farm Bureau Financial Services is the clear winner for those who are single, with premiums about $78 a month less expensive than Kemper, on average. The advantage is also clear for married policyholders - Farm Bureau Financial Services offers the most affordable average prices.

Farm Bureau Financial Services vs. Kemper: Average Rates by Gender

Farm Bureau Financial Services Kemper
Male$168$244
Female$173$225

Men typically pay more for auto insurance than women. This is because men are statistically more likely than women to get into collisions and get tickets, which leads to increased risk for insurers and, therefore, higher premiums.

Surprisingly, men normally pay around $5 per month less than women with Farm Bureau Financial Services, and almost $20 with Kemper.

When it comes to the cheapest prices for each gender, Farm Bureau Financial Services offers the lowest average rates for both men and women, with average premiums $76 less for men and $52 cheaper for women.


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Farm Bureau Financial Services or Kemper: Compare State Minimum vs. Full Coverage Rates

Farm Bureau Financial Services Kemper
State Minimum*$87$139
Full Coverage**$253$331

*State minimum value indicates liability-only policies at each state's minimum bodily injury and property damage (BI/PD) limits

**Full coverage indicates state minimum BI/PD limits with collision and comprehensive coverages added to policy.

It's no secret that insurance can be a complicated subject for most people. There are so many different coverages and limits that it can make it pretty confusing to find the right policy.

But most policies that many drivers look at fall into two categories -- liability only (that covers bodily injury and property damage for other drivers if you cause an accident) and full coverage (which includes comprehensive and collision coverages that protect your own vehicle, in addition to what you get with a liability policy).

If you're looking for state minimum limits for liability insurance, Farm Bureau Financial Services typically offers significantly cheaper rates of $87 compared to Kemper's $139. When it comes to full coverage policies with similar limits, Farm Bureau Financial Services again has the edge, with policies about $80 a month more affordable than Kemper, on average.

Is Farm Bureau Financial Services or Kemper Better for Drivers with Spotty Records?

It's no big secret that drivers who are accident-free get better deals on their auto insurance. But even if you have a spotty record, you can still find plenty of ways to save some cash on your monthly bill.

Tickets and at-fault accidents will most likely raise your prices, but is Farm Bureau Financial Services or Kemper less expensive for drivers with less-than-perfect records?

Which Company is Best for Drivers with Speeding Tickets?

Farm Bureau Financial Services Kemper
Clean Record$121$174
1 Speeding Ticket$146$219

Farm Bureau Financial Services policyholders can expect their rates to go up an average of $25 per month if they get a ticket, while Kemper usually raises prices around $45 a month, on average.

Even so, Farm Bureau Financial Services has more affordable premiums for drivers in both categories. Drivers with a clean record can save about $53 per month and drivers with a speeding ticket can save around $73 a month with Farm Bureau Financial Services.

Which Company is Best for Drivers After an Accident?

Farm Bureau Financial Services Kemper
Clean Record$121$174
1 At-Fault Accident$187$259

Farm Bureau Financial Services drivers who get in a collision can expect to see their prices climb by over $65, while those who have insurance through Kemper will see about a $85 increase.

Overall, Farm Bureau Financial Services offers the most affordable premiums for drivers with an at-fault accident on their records, with monthly rates averaging $187 compared to Kemper's $259.

Which Company is Best for Drivers with a DUI?

Farm Bureau Financial Services Kemper
Clean Record$121$174
1 DUI$226$287

If you get a DUI charge on your record, it's probably going to cost you more than a simple ticket or even an accident. Kemper drivers usually see a 39% increase in their car insurance prices after a DUI charge, while Farm Bureau Financial Services will generally raise rates by around 46%.

If you have a DUI on your record and are looking for more affordable premiums, Farm Bureau Financial Services tends to be the much less expensive option with average rates of $226 a month compared to $287 from Kemper.


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How does Credit Score Impact Farm Bureau Financial Services and Kemper Rates?

Did you know that many insurance carriers take your credit score into account when calculating prices? This isn't always the case (Massachusetts, for example, has banned the use of credit score as a rating factor) but it will come into play for quite a few policyholders.

The reasoning car insurance companies use is that drivers with good credit will be more likely to pay their bills on time; so they'll reward them with cheaper premiums, while those with poor credit will normally be forced to pay more.

Looking specifically at Kemper and Farm Bureau Financial Services, which company has the best prices for policyholders at different credit levels?

Which Company is Best for Drivers with Good Credit?

Farm Bureau Financial Services Kemper
Excellent Credit Score$127$175
Good Credit Score$140$208

If you have great credit, you'll usually find a better deal with Farm Bureau Financial Services. Drivers with "excellent" credit can save over 25% compared to Kemper, and those with "good" scores can also expect to see savings -- about $68 or 33% cheaper each month.

Which Company is Best for Drivers with Bad Credit?

Farm Bureau Financial Services Kemper
Fair Credit Score$160$240
Poor Credit Score$254$323

Farm Bureau Financial Services typically offers lower rates than Kemper when it comes to drivers with bad credit. Drivers with "fair" credit pay around $80 per month less with Farm Bureau Financial Services compared to Kemper, and those with "poor" scores usually save an average of about $69 per month.


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Is Farm Bureau Financial Services or Kemper Better for Drivers who Work from Home or Have Short Commutes?

Farm Bureau Financial Services Kemper
6,000 Annual Miles$165$234
12,000 Annual Miles$176$235

How much you drive can have a considerable impact on your monthly premiums. Generally, the more miles you drive, the more you can expect to pay for auto insurance.

For both drivers who put 6,000 miles on their vehicles annually, as well as those who average twice that figure, Farm Bureau Financial Services offers more affordable prices than Kemper. Farm Bureau Financial Services's average premiums for drivers with 6,000 annual miles come in just under 30% cheaper than Kemper. Those who drive 12,000 miles yearly can expect to pay more than 25% less with Farm Bureau Financial Services over Kemper.

Farm Bureau Financial Services vs. Kemper: Compare Rates for Urban, Suburban, and Rural Drivers

Where you park your car can have a big impact on your monthly car insurance cost. Typically, those who live in rural areas will pay less than policyholders in urban areas because there are a lot fewer vehicles on the road in those areas, which lowers the chances of an accident.

Farm Bureau Financial Services Kemper
Urban Areas$196$296
Suburban Areas$159$226
Rural Areas$155$182

Farm Bureau Financial Services boasts the cheapest average premiums for drivers in all areas, regardless of if they're urban, suburban, or rural.

Drivers in rural ZIP codes see the lowest rates from both carriers, but Farm Bureau Financial Services comes out on top with average prices around $155 monthly. Farm Bureau Financial Services also has less expensive average rates for policyholders in urban and suburban ZIP codes -- a $100 and $67 a month respective difference when compared to Kemper drivers in similar areas.

Farm Bureau Financial Services vs. Kemper Discounts

Regardless of why you might be in the market for a new insurance policy, you're always going to want to save as much money as possible, and the best way to do that is by taking advantage of as many auto insurance discounts as you can.

But where do you even start? With so many discounts out there, it may seem difficult to find all the of the ones you qualify for.

In the table below, we've compared all of the different discounts offered by Farm Bureau Financial Services and Kemper so that you can easily see which company offers the most discounts and, therefore, the biggest savings.

Farm Bureau Financial Services Kemper
AAA Discount 
ABS Discount 
Advance Quote Discount 
Anti-Theft Discount
Continuous Insurance Discount 
Defensive Driver Discount
Distant Student Discount 
Driver Training Discount 
DRL Discount 
EFT Discount 
ESC Discount 
Full Coverage Discount 
Good Driving Discount
Good Student Discount
Group Discount 
Homeowner Discount 
Life Policy Discount 
Mature Driver Discount 
Military Discount 
Multi-Car Discount 

Kemper knocks Farm Bureau Financial Services out of the park when it comes to the sheer number of discounts available, offering 24 different discounts to Farm Bureau Financial Services's 24.

A couple of those are overlapping for things like anti-theft discounts, discounts for being a good driver, and paid in full discounts. Kemper also offers AAA discounts, ABS discounts, advance quote discounts, and more that Farm Bureau Financial Services does not.

On the flip side, Farm Bureau Financial Services has a couple unique discounts of its own -- life policy discounts, safe young driver discounts, seasoned account discounts, and more.


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Final Thoughts: Is Farm Bureau Financial Services or Kemper Best for You?

So, you've seen how different factors can affect your insurance premiums. We've broken down the different discounts each carrier offers, too. But, at the end of the day, which insurance company is the right carrier for you and your specific profile and needs?

Farm Bureau Financial Services might be best for you if....

  • You haven't received any speeding tickets or been in a collision in the last few years.
  • You're worried about the impact your credit score will have on your prices.
  • You're buying car insurance for a teen and looking for a wallet-friendly option.


Kemper might be best for you if...

  • You are considering moving to another state -- Farm Bureau Financial Services is only available in eight states.
  • You're looking for the carrier with the most discounts.

We hope this guide has ben a valuable resource as you compare Farm Bureau Financial Services and Kemper. We also hope we've given you the information you need to make the best decision about your auto insurance.

At the end of the day, the best way to make sure you're getting the best deal on your insurance policy is to compare quotes from multiple companies, not just Farm Bureau Financial Services and Kemper. Luckily, Compare.com makes it easy for you to do just that. Just enter your ZIP code below and get free quotes from dozens of top auto insurance carriers in your area, all in just a few minutes.


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Farm Bureau Financial Services vs. Kemper FAQs

Is Farm Bureau Financial Services or Kemper cheaper?

Looking just at the national average premiums, Farm Bureau Financial Services is the cheaper of the two companies, offering average rates of $170 per month compared to $235 for Kemper. But Farm Bureau Financial Services won't necessarily be the cheapest company for every policyholder, since there are multiple different variables (things like driving record, age, gender, etc.) that play a role in how much you pay.

Who is better, Farm Bureau Financial Services or Kemper?

Unfortunately, the answer truly is "it depends.". Neither carrier is necessarily "better" for each driver -- it all depends on the makeup of your unique car insurance profile.

Why do Farm Bureau Financial Services and Kemper offer me different rates?

Auto insurance carriers take a look at several different factors when determining the prices they charge policyholders. Things such as your driving record, age, where your home is, gender, and sometimes even things like your credit score can all be taken into consideration. Both Farm Bureau Financial Services and Kemper calculate rates using different formulas, so each one will most likely offer different premiums. The only real way to see which company is the most affordable for you is by comparing personalized quotes from many different companies.

How do I know if Farm Bureau Financial Services or Kemper is right for me?

The only way to find the car insurance carrier that's right for you is by getting quotes from a handful of carriers and finding the one best suited for your individual budget. Luckily, sites like Compare.com do all the hard work for you. Just enter your area information and you'll get free quotes from dozens of the best insurance companies in your area. With those, you can guarantee you're getting the best premium. And who knows, the best company for you might not be Farm Bureau Financial Services or Kemper at all!


Methodology

All of the data referenced in this article has been gathered in collaboration with Quadrant Information Services. We analyzed more than 2.5 million rows of carrier-reported data to calculate the average rates referenced above. All rates are based on an insurance profile of a single-vehicle policy for a driver that owns a 2016 Honda Accord. For more information on how we calculate rates, please reference our data methodology.

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