American Family Insurance | Connect

  • Customer Service: 1-800-692-6326
  • 6000 American Parkway, Madison, WI 53783

American Family Insurance | Connect is an online offering from American Family Insurance. With over 90-years of experience, American Family is a leading insurer based in Wisconsin which holds a financial strength rating of A (Excellent) by A.M. Best and is a Fortune 500 company.

They’re not like just any insurance company. At American Family, they’re dedicated to inspiring, protecting and restoring your dreams — because they believe a dream is the most valuable thing you’ll ever own. That’s why American Family makes it their mission to give you the support and inspiration you need to realize your dreams.

American Family’s Car Insurance Discounts

  • Multi-Vehicle: If you insure more than one vehicle with American Family, you may qualify for a reduced auto insurance premium on your vehicle.
  • Loyalty Discount: If you’ve been a loyal American Family customer for a while, we think you deserve a discount. The amount you save will depend on how long you’ve been part of our family.
  • Early-Bird Discount: If you have an active policy with another carrier and receive a quote from American Family at least seven days before the policy goes into effect you could get a discount.
  • Multi-Product Discount: Save money when you protect more than one dream with American Family – like bundling your auto and home policies.

American Family Reviews

“American Family Insurance is the best car insurance company a person could ask for. They are attentive and make sure all of my needs are met and taken care of. When I had to file a claim against another motorist, they made it simple and got it taken care of quickly and effectively.”



“We have had our home and car insurance through American Family for more than 30 years. We have found their rates and policy coverage to be very competitive, but most importantly their customer service is exceptional!”



“Great prices on policies, great service. I use to have progressive and saved money by switching to American family. I also use them for renters insurance.”


Why choose American Family Auto Insurance?

  • 24/7 Claim Support – Count on American Family 24/7 to get you back on track.
  • Reliable Roadside Service – They’re on standby to assist you with roadside emergencies like a flat tire, or running out of gas.
  • Safe Driving Discounts – Safe driving saves you money.

Did you know...?

  • They have policy access on the go – Make things easier on yourself by downloading their MyAmFam app.
  • Insurance Insight Help – From safe driving tips to everything you need to know about car coverages, explore our articles for savvy tips on staying protected on the road.

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