Farmers vs. Rurual Mutual: Which Company is the Best Fit for You?

Looking for car insurance and wondering if Farmers or Rurual Mutual is the right carrier for you? If so, you're probably wondering which company has the most affordable premiums or the biggest discounts. Luckily, we've done the heavy lifting for you and compared the two companies to help you find the best deal on your next auto insurance policy.
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Quick Facts

  • Looking at the national averages for car insurance, Rurual Mutual offers cheaper prices than Farmers
  • Farmers may help you save more money -- they offer more discounts than Rurual Mutual Insurance
  • Rurual Mutual has more affordable rates for residents of suburban areas

Farmers or Rurual Mutual: Which Company has the Cheapest Car Insurance?

Are you in the market for a new insurance policy? After all, you've seen ads from all sorts of companies offering large savings. But exactly how much can you save by switching?

You might have narrowed your search down to Farmers or Rurual Mutual, but between the two, which one will save you the most?

Farmers Rurual Mutual

Looking at nationwide averages, Farmers is around $36 more a month than Rurual Mutual.

But that doesn't necessarily mean Rurual Mutual will be the less expensive option for every single driver. Insurance carriers use a variety of complex algorithms to determine prices, so depending on how old you are or where you live (among an array of other factors), you could see wildly different rates from the ones above.

Wanting to know if Farmers or Rurual Mutual is really the right carrier for you? Keep on reading to see how average premiums can change based on all of the factors we've mentioned above.

Farmers vs. Rurual Mutual: Average Car Insurance Rates by State

State Farmers Rurual Mutual

Farmers and Rurual Mutual only compete against each other in Wisconsin, where Rurual Mutual offers the cheaper average prices. Rurual Mutual drivers tend to pay about $7 per month less on average compared to drivers who use Farmers for their car insurance.

That being said, there are plenty of other factors that go into your auto insurance cost than just your home state. Continue reading to see how other variables will affect your rates.

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Which is the Best Company For Young Drivers?

Farmers Rurual Mutual
18-year-old drivers$533$336
25-year-old drivers$155$144

Teen drivers will almost always have the most expensive insurance premiums of any group out there on the road. That's because teen drivers are statistically much more likely to get into an accident that results in an auto insurance claim, making them much riskier to insure.

However, that doesn't mean teen drivers can't still save money on their car insurance. For example, 18-year-old drivers pay an average of almost 35% less a month by choosing Rurual Mutual over Farmers. It's worth noting that Farmers offers auto insurance in 25 different states compared to Rurual Mutual's one, which can skew the average rates a bit, but the difference here is still considerable.

That being said, both companies will offer you dramatically lower prices by the time drivers turn 25. Rurual Mutual offers the steepest reduction, with 25-year-olds paying less than half what 18-year-old drivers are charged. Farmers's average rates reduce over 70% during that same period.

Which is the Best Company for Retired Drivers?

Farmers Rurual Mutual
65+-year-old drivers$143$135

Once you approach retirement age, you'll usually enjoy the cheapest car insurance premiums out there. You've been on the road for years, and all that experience pays off when it comes to your monthly prices for auto insurance.

But who has the best rates for retired drivers between Farmers and Rurual Mutual? Rurual Mutual gets the slight edge, with premiums for drivers 65 and older $8 more affordable than the national average for Farmers.

Which is the Best Company for Married Drivers?

Farmers Rurual Mutual

Did you know that insurance rates are normally less expensive for married policyholders than they are for those who are single? That's typically because married couples tend to own and insure more than one vehicle, which can often earn you a discount.

For single drivers, the difference in average premiums between these two carriers is significant, with Rurual Mutual prices coming in at a quarter less than Farmers's. But for married drivers, that advantage is much less clear - Rurual Mutual offers the lowest average premiums , but the difference is only $10.

Farmers or Rurual Mutual: Average Rates by Gender

Farmers Rurual Mutual

Men are statistically more likely than women to get into a collision or get pulled over for speeding, which means they'll generally end up paying more for auto insurance than women.

On average, women see prices about 3% per month less with Farmers, and around 6% less with Rurual Mutual when compared to their male counterparts.

Looking at the data for each company specifically, Rurual Mutual offers the most affordable average rates for both men and women. On average, women save about $38 a month and men save about $34 with Rurual Mutual compared to the average Farmers policyholder.

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Farmers vs. Rurual Mutual: Compare State Minimum vs. Full Coverage Rates

Farmers Rurual Mutual
State Minimum*$126$67
Full Coverage**$281$267

*State minimum value indicates liability-only policies at each state's minimum bodily injury and property damage (BI/PD) limits

**Full coverage indicates state minimum BI/PD limits with collision and comprehensive coverages added to policy.

Insurance can be a complicated subject for most people. There are so many different limits and coverages that it can make it pretty confusing to find the right policy for you.

The two most common policies end up falling into two different types of coverage -- liability coverage (that covers bodily injury and property damage for other drivers and passengers if you cause an accident) and full coverage (which usually refers to having collision and comprehensive coverages alongside liability).

Looking specifically at state minimum limits for liability insurance, Rurual Mutual has the significant edge, with average monthly premiums coming in at $67. If you want a full coverage policy with the same state minimum limits, Rurual Mutual again has the edge, with policies averaging around $267 per month to Farmers's $281.

Is Farmers or Rurual Mutual Better for Drivers with Spotty Records?

It's no secret -- drivers with good records end up getting the best deals on their car insurance. But that's not to say you can't save money if you don't have the best driving record, either.

It's no secret secret that speeding tickets and at-fault collisions lead to higher rates, but which carrier -- Farmers or Rurual Mutual -- has the lowest prices for drivers with less-than-perfect records?

Which Company is Best for Drivers with Speeding Tickets?

Farmers Rurual Mutual
Clean Record$162$117
1 Speeding Ticket$206$127

Policyholders who use Farmers for their auto insurance can normally expect their monthly bill to go up about 21% after getting a speeding ticket. Rurual Mutual policyholders can expect a less drastic increase of around 8%.

Even so, Rurual Mutual tends to offer the best prices for drivers both with a ticket and with a clean record. With Rurual Mutual Insurance, drivers with a clean record can save about $45 a month and drivers with a speeding ticket can save around $79 per month.

Which Company is Best for Drivers After an Accident?

Farmers Rurual Mutual
Clean Record$162$117
1 At-Fault Accident$224$136

Farmers drivers who get in a collision can expect to see their premiums climb by over $60, while those who have insurance through Rurual Mutual will see about a $20 increase.

At the end of the day, Rurual Mutual offers the cheapest rates for drivers with an at-fault collision on their records, with average prices coming in at $136 compared to Farmers Insurance's $224.

Which Company is Best for Drivers with a DUI?

Farmers Rurual Mutual
Clean Record$162$117
1 DUI$221$288

On average, a DUI offense is going to cost you much more than a single accident or ticket when it comes to your car insurance bill. On average, Rurual Mutual will raise your premiums around 59% after a DUI, while Farmers's average rates increase by more than 25%.

Farmers has the overall most affordable prices for drivers with a DUI on their records at $221 a month, but it's worth noting that Farmers's average rates come from 25 states compared to just one for Rurual Mutual, so the data may be skewed slightly.

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How does Credit Score Impact Farmers and Rurual Mutual Rates?

Did you know many insurance companies take your credit score into account when determining premiums? This isn't true for everyone (for example, Michigan and Hawaii are two states that ban the practice entirely), but it will come into play for many policyholders.

Auto insurance carriers argue that someone with bad credit is less likely to pay their bills on time, which makes them riskier to insure. Because of that, drivers with bad credit will often be forced to pay more.

So, which company offers the cheapest prices for policyholders with good, average, or poor credit?

Which Company is Best for Drivers with Good Credit?

Farmers Rurual Mutual
Excellent Credit Score$164$124
Good Credit Score$185$140

If you have great credit, Rurual Mutual will typically reward you the most. For drivers with "excellent" credit scores, Rurual Mutual comes in nearly 24.39 cheaper. Drivers with "good" credit scores generally save about 24% with Rurual Mutual compared to average rates from Farmers.

Which Company is Best for Drivers with Bad Credit?

Farmers Rurual Mutual
Fair Credit Score$209$178
Poor Credit Score$256$227

Rurual Mutual typically offers lower prices than Farmers when it comes to drivers with a below average credit score. Drivers with "fair" credit pay around 15% a month less with Rurual Mutual compared to Farmers, and those with "poor" scores normally save an average of about 11% per month.

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Is Farmers or Rurual Mutual Better for Drivers who Work from Home or Have Short Commutes?

Farmers Rurual Mutual
6,000 Annual Miles$203$167
12,000 Annual Miles$203$167

The amount of time you spend behind the wheel of your car plays a big role in your monthly rates. Typically, the more milage you put on your car each year, the more you can expect to pay for car insurance.

In this case, neither Farmers or Rurual Mutual report increasing premiums for drivers with higher annual mileage figures. Rurual Mutual comes out as the lowest for drivers at both intervals, whether they put 6,000 or 12,000 miles on their vehicle every year, with average prices of $167 per month for both.

Farmers or Rurual Mutual: Compare Rates for Urban, Suburban, and Rural Drivers

We've already mentioned how your home state can play a role in how much you pay for insurance, but the type of area you live in can have a sizable impact as well. Generally, those who live in rural areas will pay less than policyholders in urban areas since there are a lot fewer cars on the road where they live, which reduces the chances of an accident.

Farmers Rurual Mutual
Urban Areas$251$211
Suburban Areas$189$132
Rural Areas$170$158

Rurual Mutual tends to offer the most affordable premiums for drivers in all types of areas, no matter if they're urban, suburban, or rural.

Those in rural areas can expect to pay around $158 monthly with Rurual Mutual and $170 with Farmers. Drivers in suburban ZIP codes pay a monthly price of about $132 with Rurual Mutual compared to $189 with Farmers. For drivers in urban ZIP codes, Rurual Mutual's average rates are around $211 a month compared to Farmers's $251.

Farmers vs. Rurual Mutual Discounts

No matter why you might be in the market for a new auto insurance policy, you're always going to want to save as much money as you can, and the best way to do that is by utilizing as many car insurance discounts as possible.

The challenging part is finding all of the discounts you can take advantage of, since it can feel sometimes like every carrier has different discounts and each one is advertised differently.

Luckily, we did the hard work for you and compared all of the different discounts offered by Farmers and Rurual Mutual so that you can easily see which company offers the most discounts and, therefore, the largest savings.

Farmers Rurual Mutual
ABS Discount 
Advance Quote Discount 
Alternative Fuel Discount 
Anti-Theft Discount 
Claim Free Discount 
Defensive Driver Discount 
Distant Student Discount
Driver Training Discount 
EFT Discount 
ESC Discount 
Good Driving Discount 
Good Payer Discount 
Good Student Discount
Group Discount
Homeowner Discount 
Life Policy Discount 
Loyalty Discount 
Mature Driver Discount 
Multi-Car Discount 
Multi-Policy Discount

Farmers knocks Rurual Mutual out of the park when it comes to the sheer number of discounts available, offering 22 more discounts than Rurual Mutual.

A couple of those are overlapping for things like distant student discounts, group discounts, and paid in full discounts. Farmers also offers discounts for ABS, advance quote, alternative fuel, and more.

On the other hand, Rurual Mutual has a proprietary discount of their own -- a claim free discounts.

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Final Thoughts: Is Farmers or Rurual Mutual Best for You?

You've seen the effect certain factors have on your insurance and the different discounts companies offer. That's all well and good, but at the end of the day, which company is the right fit for you?

Rurual Mutual might be best for you if....

  • You like the personalized touch of a small, regional carrier.
  • Your neighborhood is in a city.
  • You live in a rural neighborhood.

Farmers might be best for you if...

  • You're thinking about moving to another state -- Rurual Mutual Insurance is only available to Wisconsin residents.
  • Your driving record includes a DUI charge.
  • You care about discounts (Farmers offers the most).

Hopefully, this guide helps you get a good idea of the differences between Farmers and Rurual Mutual. We also hope we've given you the information you need to make the best decision when it comes to your auto insurance.

At the end of the day, the sure-fire way to make sure you're getting the best deal on your insurance policy is to compare quotes from a handful of carriers, not just Farmers and Rurual Mutual. Luckily, does all the hard work for you. Just enter your ZIP code below and get multiple free quotes from some of the best car insurance companies in your area, all in just a few minutes.

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Farmers vs. Rurual Mutual FAQs

Is Farmers or Rurual Mutual cheaper?

Rurual Mutual is the more affordable of the two carriers when looking at national average prices, with policies averaging $167 per month with Rurual Mutual and $203 for Farmers. That being said, that doesn't mean Rurual Mutual will be the cheapest company for each driver, since there are a range of different variables that are considered when it comes to your insurance bill.

Who is better, Farmers or Rurual Mutual?

Unfortunately, the real answer is "it depends.". No single carrier is necessarily "better" for everyone -- it all depends on the makeup of your unique car insurance profile. For example, Rurual Mutual is cheaper for drivers with excellent credit, while Farmers offers less expensive rates for drivers with a recent DUI.

Why do Farmers and Rurual Mutual offer me different rates?

Auto insurance companies use lots of different factors when calculating the premiums they charge. Things such as where your home is, where you live, age, gender, and sometimes even things like your credit score can all be taken into consideration. Both Farmers and Rurual Mutual calculate prices using different variables, so it's likely they'll offer different rates. The best way to determine which company is the lowest for you is by comparing personalized quotes from many different carriers.

How do I know if Farmers or Rurual Mutual is right for me?

The only way to find the insurance carrier that's right for you is by getting quotes from several companies and finding the one best suited for your individual budget. Luckily, sites like make it easy for you to do just that. Just enter your ZIP code and you'll get quotes from dozens of your local top auto insurance carriers for free. With those, you can guarantee you're getting the cheapest rate. And maybe you'll find that the best company for you isn't Farmers or Rurual Mutual at all, but another you hadn't even thought of!


All of the data referenced in this article has been gathered in collaboration with Quadrant Information Services. We analyzed more than 2.5 million rows of carrier-reported data to calculate the average rates referenced above. All rates are based on an insurance profile of a single-vehicle policy for a driver that owns a 2016 Honda Accord. For more information on how we calculate rates, please reference our data methodology.

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